Thursday, August 3, 2017

The Stonemountain Summer of Love Sew-In: Half Point Round-Up!

How is it already August!? If you've been following along with us you know that we have about one month left of our Summer of Love Sew-in, and if you've just joined, we hope you sew along with us! We've seen some inspiring contributions from our community in store and on social media, so today we have a mid-summer round-up to inspire YOU!

Why is it called a Sew-In?

On a surface level, the 1967 Summer of Love started some fashion trends that we're still loving: flared jeans, mini A-line dresses, dramatic maxi skirts, big floppy hats...we could go on. The 1960's and 1970's are some of our favorite times for fashion, and we love to reimagine them in more contemporary ways. But the Summer of Love was about more than just flower crowns and fringed jackets. It was a celebration of the counterculture and an expression of peaceful rebellion.

Most people trace the beginnings of the Summer of Love to the Human Be-In, which was a huge gathering in Golden Gate Park in January 1967, signaling the start of a new "hippie" movement. A few months later, Bob Steinberg took his daughter Suzan to the Love-In, another hippie happening in Los Angeles. (Spoiler Alert: This father/daughter team went on to open our Berkeley store! Read more about that here on the FabricLady blog.)

All these "-Ins" play off of the notion of a "sit-in," and we believe that concept still resonates with a lot of people today. There is so much going on in the world that is frustrating, depressing, and scary, but we are encouraged when we see people come together and make their voices heard. For example, we loved being a pink fabric source for the Women's March this last January! We found it so inspiring to see how many were taking action. We want to carry on that energy into this summer, like the Human Be-In led into the Summer of Love.

One of our awesome regulars came by in her Cat's Cradle Dress from Decades of Style. She made it up in this beautiful Laurel Canyon cotton print. We LOVE when customers wear in their makes, so inspiring!

Our lovely customer, Emily, shared her awesome jumpsuit with us, made in one of our favorite rayon challis prints, perfect for summer! 

Emily also created this gorgeous dress and gifted it to a friend when the fit wasn't quite right for her. Way to go, sharing the sewing love!

An elegant, loose dress is the perfect uniform for summer. Our customer, Heather, shared her version of Dress No. 3 by 100 Acts of Sewing. She made it in a textured cotton, yum! 

 Our customer, Nancy, is a big lover of indie patterns and fabric from Stonemountain! Here, she shares a gorgeous dress made from one of our designer remnants. This one a rayon Tencel twill. Nothing beats the summer heat like throwing on an easy dress with stylish details. 

 And of course, our awesome staff! Any time you stop by Stonemountain you're sure to be inspired by our staff's outfits. Everyone with their own style and energy...this is our favorite thing about sharing the sewing experience!

Join us! Keep reading to learn all you need to know about our Summer of Love Sew-in:

What is the Summer of Love Sew-in?

To celebrate the 50th anniversary of the Summer of Love and to commemorate the opening of Bob Steinberg's Fabric Emporium (also 50 years ago!), we are hosting a community sewing challenge! This summer, we invite you to channel your inner hippie and create something inspired by the Summer of Love.

How to Participate:

1. Sew something inspired by the Summer of Love. This could be a garment, a quilt, a bag, anything! And it doesn't have to be anything explicitly 60's, just inspired by the Summer of Love and whatever means to you.

2. Share it! Use the hashtag #sewingsummeroflove, email, or come by the store.

3. Optional: Join us for our wrap party at the end of the summer if you're local or in town on Labor Day! More information on this will be announced later.


Throughout the summer, there will be three giveaway days. To enter, just follow steps 1 & 2 above! The giveaway days are as follows:

July 5th
August 1st
September 5th

On these days, we will randomly select three winners, who will each receive one pattern of their choice! Anyone who has made something during the challenge dates (June 14—September 5) is eligible.  Multiple entries and international makers are welcome!